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Craft Beer Bar Mitzvah Book (Hard Cover)

Craft Beer Bar Mitzvah Book (Hard Cover)

Item Id: SHBOOK
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Description

Small Business Memoir by Jeremy Cowan Proprietor, Shmaltz Brewing Company

How It Took 13 Years, Extreme Jewish Brewing, and Circus Sideshow Freaks to Make Shmaltz Brewing Company an International Success.

Available in Hardback and Paperback.

Limited Edition Great American Beer Festival First Printing still available while supplies last!

“Jeremy Cowan has emerged as a noteworthy, march-to-the-beat-of-your-own-drummer personality within the craft brewing world -- no mean feat in an industry with no shortage of personalities. The fact that he’s managed to build an award-winning brand from its genesis as an inside joke and is here to write about it 13 years later is a testament -- Old Testament, of course -- to how far the combination of passion, talent and a sincere sense of humor can carry artists and entrepreneurs. Cowan’s story of Shmaltz Brewing, as told in Craft Beer Bar Mitzvah, mixes comedic self-deprecating anecdotes with general acts of badassery -- which pretty much sums up the brands he has created.”
-Jeff Cioletti, Editor-in-Chief, Beverage World Magazine

“When I first met Jeremy, I couldn’t believe he was a member of my shul in Los Altos Hills, California. A young kid, with a wacky but interesting concept that my beer partner Mark Bronder had coincidentally discussed years earlier -- a beer for Jews with the same name (HeBrew), but our initial image was a muscular bicep with a Star of David tattooed on it. Well, we went in a different direction, and I was enthralled with Jeremy, his idea, and his incredible sense of humor and passion. This man knows how to build a brand from scratch, and reading his story is a fascinating, can’t-put-the-book-down read. Just don’t read it from right to left.”
-Pete Slosberg, founder of Pete’s Wicked Ale

“Jews believe in tikkun olam, repairing the world, but in a world beset by natural and man-made disasters, it often seems impossible for individuals to make a meaningful impact. While he may not have cured cancer or ended the Middle East conflict, Jeremy Cowan has performed two exceedingly worthy deeds -- creating a world-class beer and telling a compelling, entertaining, and engagingly transgressive story. L’Chaim!”
-Richard Block, Senior Rabbi, The Temple - Tifereth Israel, Cleveland, Ohio and president-elect of the Central Conference of American Rabbis (CCAR)

“In his new book Craft Beer Bar Mitzvah, Jeremy Cowan combines the heart of a brewer with the soul of a two-thousand-year-old rabbinical mensch. A must-read on how to get from there (a crazy dream) to here successfully in beer.”
-Tom Dalldorf, Publisher, Celebrator Beer News

“A funny, irreverent account of one man’s quest to build a beer brand, wandering the desert landscape of bad beer to let his people drink the good stuff. A wry tale of how it took thirteen years to turn Shmaltz Brewing into an overnight sensation.”
-Jay Brooks, Brookston Beer Bulletin

Customer Reviews
Rating Ownr & Event Host- K&K Productions
 
A great read. Lots of humor mixed with great stories about beer and an early entreprenur in the now booming industry. The beers made my Shmaltz are unique, rated VERY highly and are the future in where the industry is headed. You will learn some fun facts, enjoy great schtick and appreciate not only Shmaltz, but other craft beers as well. Very easy read.
  Reviewed by:   from Albany, NY. on 12/4/2014
5/5